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Social Marketing

January 27, 2016

This IARD Policy Review summarizes the evidence on social marketing initiatives developed to address problematic drinking behaviors and to reduce the potential for harm.Last Reviewed: August 2016IARD Policy Reviews offer a referenced overview of recent peer-reviewed, published research on the ...

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Global standards launched for online sale and delivery of alcohol as e-commerce booms during pandemic (May 2021)

May 24, 2021

New data from Euromonitor International* sees e-commerce grow by 33% globally, while total volume of alcohol sales fell by 6% year on year in 2020 New global standards enhance safeguards to prevent online alcohol sale and delivery to those underage or ...

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Media Outreach Campaign in Vietnam Aims to Prevent Underage Drinking and Drink Driving

October 25, 2018

July 30 - Vietnam Association for Responsible Drinking (VARD) launches “Don’t sell to under 18” media campaign to reduce harmful drinking

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Cambodian Red Cross and IARD Launch Pchum Ben Public Awareness Campaign

October 25, 2018

Pchum Ben is a large-scale annual ceremony that lasts 15 days, during which the Cambodian people travel home to their families to enjoy family gatherings and offer food to monks as part of the national religious practice.

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Global binge drinking in decline and Europe is leading the way

September 29, 2019

Binge drinking among Europeans aged between 20 and 24 years fell by almost a quarter (23%) between 2005 and 2016.Binge drinking has declined by 18% or more in four out of six WHO regions between 2005 and 2016. Across Europe ...

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How to add safeguards to social media marketing

April 20, 2020

Preventing underage exposure to online alcohol advertising: how to add safeguards to social media marketing The 12 members of the International Alliance for Responsible Drinking (IARD) are committed to ensuring that their online alcohol marketing communications meet the same high ...

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Letter to the editor: IARD response to Petticrew et al. ‘How alcohol industry organisations mislead the public about alcohol and cancer’

September 16, 2020

In its March 2018 issue, the Drug and Alcohol Review published a response which IARD submitted to the publication: Petticrew, M., Maani Hessari, N., Knai, C., & Weiderpass, E. (2018). How alcohol industry organisations mislead the public about alcohol and ...

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Marketing of Alcohol Beverages

December 5, 2018

This IARD Policy Review summarizes the evidence on marketing communications for alcohol beverages and their regulation.Last reviewed: July 2018IARD Policy Reviews offer a referenced overview of recent peer-reviewed, published research on the impact of policy measures on drinking patterns and ...

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Taxation of Beverage Alcohol

April 30, 2018

This IARD Policy Review summarizes the evidence on excise taxation of alcohol beverages.Last Reviewed: April 2018IARD Policy Reviews offer a referenced overview of recent peer-reviewed, published research on the impact of policy measures on drinking patterns and outcomes. They are ...

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Physical Availability Restrictions

November 6, 2018

This IARD Policy Review summarizes the evidence on physical availability policies and their impact on consumption and alcohol-related outcomes.Last reviewed: October 2018IARD Policy Reviews offer a referenced overview of recent peer-reviewed, published research on the impact of policy measures on ...

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