20% drop in alcohol-attributable deaths underscores progress but highlights need for continued action Most countries on-track to meet 2030 targets Wednesday 17 September 2025 – Today, the International Alliance for Responsible Drinking (IARD) publishes its Progress Report: Alcohol Consumption and ...
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Since 2018, IARD has been working in partnership with digital platforms to enhance responsibility standards for alcohol-related marketing online in support of UN goals to reduce harmful drinking. This pioneering partnership aims to build confidence in age-assurance systems online and ...
Read MoreIARD started implementing its drink-driving prevention pilot programs in 2010 – in countries as diverse as China, Colombia, Mexico, Nigeria, Russia, and Vietnam – to help reduce harms associated with drink driving, especially in low- and middle-income countries. The program ...
Read MoreListed are publicly available data sets, data products available to purchase from market research companies, and evaluations of industry-led campaigns to reduce harmful drinking.
Read MoreReleased on 25 August 2016, the UK Chief Medical Officer’s Low Risk Drinking Guidelines clarify that the intention is “not to prevent those who want to drink alcohol from doing so,”[1] but to provide people with information to help navigate ...
Read MoreBinge drinking among Europeans aged between 20 and 24 years fell by almost a quarter (23%) between 2005 and 2016.Binge drinking has declined by 18% or more in four out of six WHO regions between 2005 and 2016. Across Europe ...
Read MoreResponsible innovation in the alcohol beverage sector is at the heart of IARD members' product evolution, with an emphasis on addressing consumer trends while promoting moderation and responsible consumption through a range of diverse products for adults who choose to ...
Read More25 September 2025, New York The International Alliance for Responsible Drinking (IARD), a science-based, not-for-profit organization with official status at the United Nations, welcomes the new Political Declaration on the Prevention and Control of Non-Communicable Diseases (NC Ds) at today’s Fourth UN ...
Read MoreIARD and its members have long been involved in many innovative partnerships to help reduce drink driving. The report brings together data on trends in drink driving fatalities and showcases partnerships between IARD members, the public sector, and communities. Henry ...
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© 2025 International Alliance for Responsible Drinking
IARD’s members and the members of its Partnership Council are a diverse group of organizations with a variety of viewpoints. They might not necessarily agree on all or any subjects. Any statements, findings, interpretations, and conclusions expressed on this website do not reflect the policies or views of all IARD members or the organizations they represent, unless explicitly stated. However, all members agree on and support IARD’s mission of reducing the harmful use of alcohol.
The resources on this website are not intended as health advice to individuals about their drinking. People with specific questions about their drinking are encouraged to consult a healthcare professional. Together, they can determine what is best for that individual, based on individual risk factors, including family history, genetics, and lifestyle. For some people, the better choice may be to not drink at all.
